Our Agritourism Journey
Grow Your Farm's Online Presence
July 27, 2026
Building an online presence doesn’t have to feel overwhelming. This practical guide explores how farm businesses can choose the right social media channels, share authentic content, connect with customers and build a consistent digital presence that supports long-term growth.
Eat Local in Alberta
July 30, 2026
Discover the fresh flavours of Alberta and the farmers behind them. This guide explores the benefits of eating locally, from enjoying seasonal food at its freshest to supporting farm families, strengthening rural communities and building a closer connection to where your food comes from.
Your 2026 Kneehill County Farm Circle
July 20, 2026
Written By: Ridwanath Bolariwa
Discover the 2026 Kneehill County Farm Circle, a scenic journey through local farms, fresh flavours and authentic rural experiences. Explore the featured stops and start planning your perfect farm-filled day in central Alberta.
Your 2026 Lac La Biche Farm Circle
July 25, 2026
Written By: Ridwanath Bolariwa
Discover the 2026 Lac La Biche Farm Circle, where local flavours and authentic rural experiences await. Pick fresh berries, visit buzzing beehives, explore family-run farms and meet the growers and artisans behind the region’s food. Use this guide to plan a memorable agritourism adventure through northeastern Alberta.
The Hidden Weight: Mental Health in the Agricultural Industry
June 29, 2026
Written By: Stephanie Markakis-Plouffe | Entrepreneur Connection
Agriculture is often described as a way of life rather than just a profession. Farmers are deeply connected to their land, animals, and communities, but behind that dedication lies a reality that is rarely discussed openly, mental health challenges within the agricultural industry.
Farming can be incredibly…
Your 2026 Parkland County Farm Circle
April 30, 2026
If you’ve been meaning to plan a real summer this year, the kind that smells like sun-warm berries and tastes like fresh raspberries on your fingers, Parkland County is where you start. Just west of Edmonton, tucked between Stony Plain, Spruce Grove, and the rolling country out past Wabamun, it’s one of Alberta’s richest little pockets of family-run farms. Here are eight of them, all worth the drive.
Eight stops, one county, a whole lot of summer ahead…
National Tourism Week
April 20 – 24, 2026
National Tourism Week is an opportunity to reflect on the role tourism plays in Alberta’s economy, and to clarify where agritourism fits within that system. Agritourism Alberta works at the intersection of agriculture, tourism, and rural economic development. This week highlights both the scale of the visitor economy and the growing importance of farm-based diversification.
The scale of tourism in Alberta…
2026 Awards of Excellence Winners
After several years on pause, we are proud to reintroduce the Awards of Excellence, refreshed to reflect the evolving role of agritourism in Alberta’s agricultural landscape. This year’s awards place a strong emphasis on innovation, visitor experience, sustainability, and leadership in direct farm marketing, values that closely align with our new chapter as Agritourism Alberta.
Agritourism in Action: The Gamechanger Town Hall at Prairie Gardens
Published on March 8, 2026.
On February 27, 2026, producers, tourism leaders, and community partners gathered at Prairie Gardens in Bon Accord for the 2nd Annual Gamechanger Agritourism Town Hall. The event was hosted by Tam Andersen of Prairie Gardens and organized in collaboration with Strong Coffee Marketing, Go East of Edmonton, ClearThink Group™, and the Alberta Farm Fresh Producers Association (AFFPA).
What's in it for you?
Published on February 3, 2026.
Beyond the newsletters, your membership supports, and gives you access to, a whole ecosystem of work that often happens quietly, but has very real impact.
Remembering Jason Halwa
Published on January 31, 2026.
The Alberta Farm Fresh Producers Association extends its heartfelt condolences to Heather Halwa and the Halwa family on the passing of Jason.
As Heather balances her full-time work as a nurse while stepping into the day-to-day realities of Country Roads RV Park, she spoke with care about the life Jason built and the legacy he leaves behind. She also shared her intention to continue that legacy, honouring what Jason and his family worked so hard to create.
What Alberta's tourism momentum could mean for Agritourism in 2026
Published on December 30, 2025.
From hotel ballrooms to farm gates, this piece explores how big conversations about budgets, policy, and tourism strategy can shape what actually happens on the ground for producers. A behind-the-scenes look at what came out of the Premier’s dinner, and why it matters for agritourism in Alberta as we head into 2026.
A Long Table for Wine and a Big Beginning for Agritourism in Alberta
Published on September 25, 2025.
A warm evening, local wine, and a long table full of people who care about good food and community. This piece reflects on a special gathering that felt like more than just an event, it felt like the start of something bigger for agritourism in Alberta, where connection, collaboration, and celebration all met in one place.
